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CBSE Class 12 Pre Board 2021 : Business Studies - Set 2 (CBSE Gulf Sahodaya Qatar Chapter, Doha)

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PRE-BOARD EXAMINATION-2020-21 SUBJECT - BUSINESS STUDIES Class: XII (CBSE) Total Marks: 80 Date . Time: 3 hrs. GENERAL GUIDELINES: a) Question No. 1-20 are Objective Type/ MCQ questions carrying 1 mark each. b) Question No. 21-25 are short answer I questions carrying 3 marks each. Answers to these questions may be in 50 to 75 words. c) Question No. 26-28 are also short answer II questions carrying 4 marks each. Answers to these questions may be in about 120 words. d) Question No. 29 - 31 are long answer I questions carrying 5 marks each. Answers to these questions may be in about 150 words. e) Question No. 32-34 are very long answer II questions carrying 6 marks each. Answers to these questions may be in about 200 words. f) There will be Internal Choice in questions of 3 marks (1 choice), 4 marks (1 choice), 5 marks (2 choices) and 6 marks (2 choices). In all, total 6 internal choices g) Marks for questions are indicated against each question. h) Answers should be brief and to the point, and the above word limits should be adhered to as far as possible. i) All questions are compulsory. 1. Tomato Ltd., a food delivery service app has recently faced criticism for the tampering of their product, 1 by their delivery boys. Tomato Ltd. decided to put a hologram seal on the food packets in order to protect the contents from spoilage, leakage, pilferage, damage, along with a tag with a safety warning for the consumers to check the seal. Which concept of marketing discussed above is performing the important function of communicating with the potential buyer and promoting the sale. A. Branding B. Product designing and development; C. Labelling D. Packaging 2. Match the following examples along with the packaging function performed a. Toothpaste Tube 1.Promotion b. Rooh-afza bottles: glass 2. Identification bottles to plastic bottles c. Starling Color schemes on 3.Protection the chips packets d. Orange and white color in 4.Facilitation in use ICICI fonts Options: A. a-4, b-3, c-1, d-2 B. a-3, b-4, c-1, d-2 C. a-4, b-3, c-2, d-1 D. a-4, b-1, c-3, d-2 1 Page 1 of 6

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