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ICSE Board Specimen 2011 : Commercial Studies

3 pages, 30 questions, 24 questions with responses, 26 total responses,    0    0
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Indian Certificate of Secondary Education (ICSE), New Delhi
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COMMERCIAL STUDIES (Two hours) Answers to this Paper must be written on the paper provided separately. You will not be allowed to write during the first 15 minutes. This time is to be spent in reading the question paper. The time given at the head of this Paper is the time allowed for writing the answers. Attempt all questions from Section A and any four questions from Section B. The intended marks for questions or parts of questions are given in brackets [ ]. SECTION A (40 Marks) Attempt all questions from this Section Question 1 Distinguish between: (a) Income & Expenditure Account and Profit & Loss Account. [2] (b) Capital Expenditure and Revenue Expenditure. [2] (c) Direct cost and Indirect cost. [2] (d) Advertising and Sales promotion. [2] (e) Formal communication and informal communication. [2] Question 2 (a) List any two qualities of a good salesman. [2] (b) Explain the term Deferred Revenue Expenditure. [2] (c) List two features of Receipts and Payments Account. [2] (d) What is ATM? What is its need? [2] (e) Give any two merits of water transportation. [2] Question 3 (a) What is Budgeting? [2] (b) Explain any two sources of external recruitment. [2] (c) Give any two differences between internal and external stakeholders. [2] (d) Differentiate between a credit card and a debit card. [2] (e) List two main techniques of Brand promotion. [2] 78 ICSE Specimen Question Paper

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Additional Info : ICSE Board Specimen / Sample / Model / Mock Question Paper 2011 Commercial Studies
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